Shop sustainably and make a difference: Plant a tree with every purchase at JOIE DE VIVRE STYLE!

Shop sustainably and make a difference: Plant a tree with every purchase at JOIE DE VIVRE STYLE!

As an exciting next step in our sustainability
journey, Joie de Vivre Style has partnered with
Ecodrive to plant 1 tree with every order! Trees
naturally capture and store carbon dioxide,
while also providing other ecological and
socioeconomic benefits, making them crucially
important in the fight against climate change. At
Joie de Vivre Style, we aim to provide women
with sustainable pieces that give them
confidence and joy when they look in the mirror.
Now that every purchase plants a tree, not only
is shopping at our store a way to do something
nice for yourself, it's a way to make a positive
impact on the planet. We look forward to doing
our part to make our planet healthier and the
future brighter!

Our new partner, Ecodrive, plants verified
mangrove trees on protected land in Kenya.
They use on-the-ground monitoring, data
verification and storage through the application
of blockchain technology to improve
transparency and trust in the tree planting
process. This process ensures that trees will
never be double-counted or misattributed. It
also allows them to track overall survivability of
our trees and measure real climate impact

Mangroves can capture and store more carbon
than almost any other tree on the planet. Each
tree can sequester about 680 pounds of carbon
in its lifetime. A large portion of this carbon is
stored in the soil and sediment under the tree's
roots which means the majority of it will stay
there for centuries.

These trees also create habitat for hundreds of
organisms, including 341 threatened species
across the world. They protect shorelines from
erosion and storm surges, keeping ecosystems
and the people who live there safe. As
mangroves take in water they filter out
pollutants before releasing water vapor back
into the air. When you place an order at our
store you will receive the same high-quality
products you've come to expect, with the added
bonus of having a tree with amazing ecological
benefits planted for you!

In addition to this initiative's positive
environmental impact, it also alleviates poverty
in the nearby community by employing local
villagers to plant and manage the trees. For
every 100 trees planted, one full work day is
created for a villager in need. With this steady
income, these workers can set aside savings,
invest in their household, diversify their income
through micro-enterprises, afford healthcare,
and provide everyday needs for their families.
We love that our customers will have the
opportunity to stimulate a local economy, while
healing the earth in the process.

Joie de Vivre Style aims to help women find their
individual style, while making every effort to
provide natural sustainable fabrics. We believe
that everyone, including businesses, should do
something to give back to the planet. In order to
reduce our carbon footprint we use all
biodegradable packaging materials, as well as
stocking recycled & natural fabrics and
providing eco friendly products. We also donate
1% of our sales to organizations that work to
save the planet, such as Greenpeace, Earth
Justice, Fashion Revolution, Clean Air Task
Force, and the Earth Institute Center for
Environmental Research and Conservation.
Planting a tree for every purchase is the latest
way we're giving back.

We look forward to discovering the positive
impact we can make by planting trees with the
help of our wonderful customers and our new
friends at Ecodrive!

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